Great Skin
Made Simple

Find the perfect product mix for your skin type and concerns to give your skin exactly what it needs.

Our mission is to get effective, simple to use, and safe beauty products into the hands of everyone.

  • hand-one

    Effective

    Our products are formulated to tune up your complexion so it’s functioning at its best. We want to be absolutely sure we’re offering only the cleanest and most effective formulas.

  • VP - During

    Simple

    We’re not interested in offering every product possible; we curate our selection to include only products that provide the best results from a daily beauty regimen.

  • VP - After

    Safe

    We’re all about saying no to skin irritants. What we leave out of our products is just as important as what we put in and we check each ingredient against our restricted list.

Indeed, the days of dull skin and hair are now behind you.

Come and try our products at b8ta stores across the nation.
Come and try our products at b8ta stores across the nation.
Paraben-Free.
Sulfates-Free.
Phthalates-Free.
Cruelty-Free.
Safe Ingredients.
Real Results.